Category Archives: Entrepreneurship

Reputations are Sticky

“We have a great reputation in our industry.” In thousands of hours of coaching and facilitating I’ve never heard a business owner say “We have a lousy reputation.” The myopia of working hard to deliver a product or service leads … Continue reading

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My Interview with Bob Morris: Part II

Robert Morris is the number one reviewer of business books for Amazon.com. A few weeks ago he posted a great review of Hunting in a Farmer’s World, and asked if he could interview me. Bob’s questions were really fun, and the interview … Continue reading

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You Shouldn’t be Your Own Second in Command

Business owners are accustomed to wearing many hats, and many don’t have the financial resources or personnel to field a full management team. The owner winds up wearing one or more functional hats in addition to that of the CEO. If you have … Continue reading

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Google, SEO and the Yellow Pages Game

When the Yellow Pages were a primary source of advertising for small businesses, they had a nifty sales technique. If an advertiser was doubtful about the value of an ad, their sales rep would offer a special telephone number to track how much business … Continue reading

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A New Game Theory – Stop Playing!

I am not a Gamer, as the term is currently used. I tried my hand at Pong on my home TV, and at PacMan in the arcades, but quickly lost interest. Text based strategy software, role-play and first-person shooters never had … Continue reading

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