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John F. Dini CMBA, CExP, CBI
President, MPN Incorporated
I live with the ups, the downs, the peaks, the valleys, and the gratification and occasionally the sheer numbing terror of being a business owner; and I experience all of it, EVERY SINGLE DAY!
As a coach, facilitator and consultant to hundreds of entrepreneurs, the operator of a dozen peer groups and a business owner myself, I spend almost every waking moment discussing the challenges and rewards of owning a business. I eat, sleep and breathe business ownership. I don’t hunt. I don’t fish. I don’t even play golf. Business ownership is both my vocation and my recreation. I think owning a business is the most interesting thing anyone can do.
View John's full profile and don't forget to check out his baby boomer business owner exit planning seminar:
"BEATING THE BOOMER BUST"
A unique seminar combining the iconic moments of the 50’s, 60’s, 70’s and 80’s with a statistical look at the social, economic, and business impacts that Baby Boomers made on each decade. More info...
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Small business owners are the Hunters of the 21st century. We are 3% of the US population, and yet we create over half of all American jobs. As Hunters, we may not be inclined to manage by the numbers or stick to systems. If we were, we'd be working for someone else! If you lie awake at 2 AM because you are worried about your business, or just because you are excited about what you will be doing when the rest of the world wakes up, then this is the place for you!
Tag Archives: marketing
The Only Thing We Have to Fear?
“The only thing we have to fear is fear itself.” FDR famously broadcast during the Great Depression. His speech didn’t end that economic slump, and the election next week won’t end this one. It will, however, help. The Republicans are … Continue reading
Posted in Economic Trends, Marketing and Sales
Tagged business strategy, economy, marketing, politics, sales
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Instant, perfectly targeted marketing.
I’m finalizing my speaker panel for our Fall seminar series. This season we are concentrating on marketing and sales. The recession is over, but no one can feel the “recovery.” If you are waiting for things to be busy again, you … Continue reading
Posted in Marketing, Marketing and Sales, Technology
Tagged marketing, small business, small business advice
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Mission, Vision and Values: Weighing in on the Definition War
The other day during a continuing education class, the old argument came up again. “These are the kind of things that belong in a company’s Vision Statement,” the instructor said. “I thought they were Mission Statement kind of things,” replied … Continue reading
One Response to Mission, Vision and Values: Weighing in on the Definition War
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Rene says:
As a business we have explored all of these as well …and most recently, like Monday revisited them. We mused about listing our values and principles on our website…and then there is part of us that says Actions speak louder than words…In the South it is popular to decribe someone and note that they are a "good christian". This always struck me as odd, in that if you have to proclaim it all the time, it must not be clear or in alignment with the persons actions. I think is is great to write all of this down and to reflect on it and review it for alignment but I am not so sure these statements aren't just glossed over by the public as propaganda/marketing machine …I will have to experience it for myself.
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You can’t keep a good saying down.
“There are lies, damn lies and statistics.” It’s a great saying, and in the USA is typically attributed to Mark Twain. He, in turn, attributed it to Benjamin Disraeli. That credit is undocumented. What is certain is that it was … Continue reading
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Advertising Effectively
I’ve heard it three times in the 24 hours since returning from my vacation; “I’m spending a lot of money on marketing, but I don’t know how effective it is.” The problem goes back for as long as there’s been … Continue reading
Really great info, i like what i read.